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Our Mission

Our mission is to nurture our children, each other and the earth in order to pass along a healthier and happier world for the next generation.

Nurturing Our Children

We believe that when babies and kids have access to fresh, nutritious food, they’re better prepared for a lifetime of health, happiness and greater contribution to the world. Keep digging to learn how we live our mission every day.

WIC™ Approved Products

Our goal is to provide higher quality nutrition for children everywhere. Now WIC™ authorized, Once Upon a Farm Baby Food Bowl 2-Packs are the first line of organic, refrigerated baby food eligible under the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC™) in key states.

Learn more about where to find our WIC™ approved blends on our blog!

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In partnership with Wholesome Wave, ‘A Fresh Start’ will provide access to fresh, fruits and vegetables for families in a food insecure community in rural California.

Learn more about our grassroots program and our continued mission to provide all families the opportunity to make better food choices for healthier and more productive lives.

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Nurturing Our Planet

A healthy planet is at the heart of everything we do, and so we do business in a way that minimizes our impact on the earth and maximizes proactive efforts to keep it healthy for generations to come. Our cups and bowls are curbside recyclable while our pouches (and caps) are recyclable via TerraCycle! The recyclability of our pouches is something we are very aware of and working hard to improve.

Always & Forever Organic

Every ingredient in our products is Certified USDA Organic and grown by passionate organic farmers we know and trust. We’re a proud member of the Organic Trade Association.

Sustainable Practices

All of our ingredients are sustainably grown and Non-GMO Project Verified, and because we source many of them from local farms within California, we’re helping reduce our carbon footprint. Our BPA-free pouches are recyclable through TerraCycle.

Certified B Corporation®

We’re proud to be a B Corp, which means we’re part of a global movement of people using business as a force for good. As a B Corp member, we meet the highest standards of overall social and environmental performance, transparency and accountability.

Cassandra & fam in sunny So-Cal

Nurturing Each Other

We believe working parents deserve to be supported which is why we support the FAMILY Act put forth in Congress to keep working people in the jobs they need while allowing them to meet the dual responsibilities many of us face.

Read more about how we’re supporting parents with paid family leave.

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