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Fresh Clippings

Once Upon a Farm is featured in Forbes

A Millennial’s Fresh Recipe For Baby Food Is Winning Over Moms And Investors

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May 14th, 2017

Once Upon a Farm is featured in an interview for Pregnancy Magazine’s Facebook Page at the JPMA expo in Anaheim CA

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May 12th 2017

Once Upon a Farm is featured on FoodNavigatorUSA.com

Retailer Kroger is testing coolers in the baby aisle in 10 stores around Dallas and Houston, responding to demand from Millennial parents for fresh baby food.

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May 12th 2017

Once Upon a Farm is featured on The Women

Cassandra has long been interested in nutrition, studying how it affected children’s development while she was in college and grad school, and later developing recipes for companies. After her first daughter was born, she was surprised to find the lack of fresh baby food in stores, and found herself making her daughter’s meals herself. She heard about HPP from a founder of Suja Juice, which uses the process to make its juices. “I could so clearly taste the difference in the juice that I wanted to try it for baby food,” she says. She began sourcing ingredients from farms, largely on the west coast, and creating a product to meet FDA requirements. Cassandra began selling in San Diego, put together a team of advisors and later partnered with another entrepreneur in the industry. Once Upon a Farm launched in January 2016, selling its meal pouches online and in stores including Whole Foods and Kroger’s.

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May 11th 2017

Once Upon a Farm is featured on Smart Mommy Healthy baby

“I love Once Upon A Farm pouches and regularly feed 3 of their flavors to my 3-year old, so I was rather excited when I heard that the company is expanding the product offering by adding the Applesauce for All Ages line! The Applesauce Adventures come in three tasty flavors and they, along with all the traditional flavors, really are amazing!  In fact, in my opinion, they are the best and let me explain why!”

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May 5th, 2017

Once Upon a Farm is featured on Delicious Living Magazine

Each tasty, cold-processed pouch contains at most three organic ingredients, for a trio of apple-y blends. We love the Spiced Apple version, which has a yummy combo of apples, vanilla and ginger for a hint of warmth.

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April 28th, 2017

Once Upon a Farm is featured on Bag Snob

“While it might feel silly to indulge in your toddler’s treat, it’s actually a great and easy way to get a filling and nutritious snack,” says holistic health expert, Hailey Miller. “First of all, baby foods come in easy to eat portable packs, so you can snack while you’re in the car or walking down the street without risking spilling on your freshly dry cleaned blouse and, from a nutrition standpoint, pureed foods are much easier for your body to digest.”

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April 21st, 2017

Once Upon a Farm is featured on Little Family Adventure

I no longer have little ones in the house, but fruit and veggie pouches are great snacks on the trail or in school lunches. Once Upon a Farm has 10 different varieties that are good for both younger children and anyone who wants to eat healthier. My favorite was the Mango Turmeric with coconut shreds. The coconut added a nice texture and the flavor isn’t what you’d imagine from a fruit puree.

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April 10th, 2017

Once Upon a Farm is featured on Prepared Foods

Once Upon a Farm, maker of cold-pressed, organic baby foods for all stages of infant development, announced the launch of a new snacking innovation for applesauce lovers everywhere, Applesauce Adventures. Once Upon a Farm Applesauce Adventures will be available in three flavors: Straight From The Apple Tree, Spiced Apple and Sweet As Apple Pie. The vibrant blends are made with USDA Certified Organic apples from orchards in Washington state, and offer a juicy, fresh-from-the-farm take on a childhood snack.

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April 10th, 2017

Once Upon a Farm is featured on The Burley Tribe Blog

I don’t even know where to begin because we love so much about this company. When you visit the website, you will see: Cold Pressed, Organic, Non-GMO, Fresh from Farm to Highchair and from that I was immediately sold. Each packet has a window to see inside and needs to be refrigerated (I always thought it was so strange baby food is kept on shelves!) Once Upon a Farm uses a technology called Cold Pressure (HPP) instead of high heat to maintain the higher nutrient content and fresher flavors. The pouches themselves are BPA free and eco friendly.

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April 6th, 2017

Once Upon a Farm is featured on Refrigeratedfrozenfood.com

Crafted with whole, organic apples, hand-picked by farmers, Applesauce Adventures are made with high-pressure pascalization (HPP), and come in Straight From The Apple Tree, Spiced Apple and Sweet As Apple Pie varieties.

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April 6th, 2017

Once Upon a Farm is featured on Mommyhood101

This is a new addition for this year, and were lucky enough to get our hands on several varieties of flavors and textures. This is different from the others on this list, as it requires refrigeration to stay fresh. This is for a few reasons. First, Once Upon a Farm doesn’t use any preservatives in their formulation, not even citric acid or any other natural additive. Second, while the others on this list use high heat to pasteurize their purees, Once Upon a Farm uses the Cold Pressure process.

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April 5th, 2017

Once Upon a Farm is featured on Eco18

Ready made HPP meals in a pouch. Somewhere between a beverage and a snack, this kid’s juice is special because the HPP process is never heated, so it preserves all the tangy natural delicious taste of fresh fruit. Although it’s for kids, we’re sure parents will be sneaking plenty of sips.

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April 4th, 2017

Once Upon a Farm is featured on blissfulhappenings.com

We try to make as much of the boys baby food when they are first starting to eat, but life with a toddler and infant is crazy, so some days we run out or I’m totally unprepared. Shocking, I know. So there are times when Mama needs some help. Deciphering baby food labels is way too difficult these days, trying to read through the healthy buzzwords and figure out the best choice. Enter Once Upon a Farm. I am such a fan of this company. Not all organic baby food is created equal.

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March 27th, 2017

Once Upon a Farm is featured on SarahKayHoffman.com

Natural Products Expo West Coverage. Top 16 Toddler Friendly Products

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March 24th, 2017

Once Upon a Farm is featured on Grocery Headquarters

All Once Upon a Farm foods are USDA Certified Organic, Kosher, and Non-GMO Project Verified, and are free from any processed purees, concentrates or preservatives. Once Upon a Farm’s unique BPA-Free Certified pouch packaging also encourages self-feeding, while offering flexibility and convenience whether at home or traveling.

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March 24th, 2017

Once Upon a Farm is delighted to be reviewed in Pregnancy Magazine Online. Our baby food and brand new Applesauce Adventures line are featured.

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March 14th, 2017

Once Upon a Farm is featured on CB Insights

With increased global focus on health and natural eating, smaller food companies have grown in recent years — a Boston Consulting Group report found that CPG companies with less than $5B in sales gained 2.7 points of market share since 2011 — representing $18.1B in aggregate sales growth.

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March 3rd, 2017

Once Upon a Farm is featured on SarahKayHoffman.com Natural Products Expo West Coverage.

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Feb 27th, 2017

Once Upon a Farm Applesauce Adventures is featured on Project Nosh.

SAN DIEGO, CALIF.– Once Upon a Farm, pioneer of cold-pressed, organic baby foods for all stages of infant development, today announced the launch of a new snacking innovation for applesauce lovers everywhere, Applesauce Adventures. Debuting at Natural Products Expo West in Anaheim Calif. at the Once Upon a Farm, Applesauce Adventures will be available in three delicious flavors: Straight From The Apple Tree, Spiced Apple and Sweet As Apple Pie.

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February 23rd, 2017

Once Upon a Farm is featured on Things That Make People Go Aww Gift Guide

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February 15th, 2017

Once Upon a Farm is featured on Food Startups Podcast, Episode 130

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February 9th, 2017

Once Upon a Farm is featured on Project Nosh

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February 8th, 2017

Once Upon a Farm is featured in Pregnancy Magazine’s Holiday Gift Guide

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December 3, 2016

Once Upon a Farm is featured on Edible San Diego

We are happy to share the long awaited coverage for Once Upon A Farm in the July/August 2016 issue of Edible San Diego (circulation: 15,000) in an article titled: Once Upon a Farm Takes Baby Food to a New Level. The feature includes great information on Once Upon A Farm as well as the brand’s founding story.

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August 8, 2016

Once Upon a Farm is featured on Momma's Bacon

We are happy to share coverage for Once Upon a Farm on the blog Momma’s Bacon (UVM: 21,662) in an article entitled Refrigerators Debut in the Baby Aisle for Once Upon A Farm Baby Food. The Once Upon a Farm review shares great information about the brand, and the blogger mentions how she especially loves the transparency of the ingredients used in Once Upon a Farm’s blends. The blogger mentions how important health is to her family and how her daughter is normally a very picky eater, but that she loved Once Upon a Farm’s Chocolate Ever After blend. The review also touches on Once Upon a Farm’s availability in the baby food aisle in select Targets.

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July 18, 2016

Once Upon a Farm is featured on Well Rounded NY

We are happy to share coverage for Once Upon A Farm on Well Rounded NY (UVM: 30,855) in an article entitled 4 Ways to Use Leftover Baby Food. The story includes great information on ways to repurpose leftover baby food. Once Upon A Farm’s “The Fairest of Pears,” “Wild Rumpus Avocado,” and Magic Velvet Mango” are featured. Recipes and directions are included within the article.

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July 14, 2016

Once Upon a Farm is featured on The Huffington Post

We are happy to share further pickup from the recent WellRoundedNY piece and coverage for Once Upon A Farm on The Huffington Post (UVM: 38,776,575) in a piece also entitled Is HPP The New Baby Food Trend? As you know, the article shares great information on Once Upon A Farm and the brand’s use of high-pressure processing (HPP). While the article does speak on the benefits of spoon feeding your little one, and fails to mention that Once Upon a Farm may be spoon-fed as well, we do feel that that use is implied and evident as well as self-feeding directly from the pouch. The editor praises Once Upon A Farm, especially for adding healthy ingredients that are crucial to stable energy levels, nutrient absorption and brain development.

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July 13, 2016

Once Upon a Farm is featured on Delicious Living

In an article entitled “Delicious Living’s 2016 Best Bite Award.” The article awards Once Upon A Farm’s Sun-Shiny Strawberry Patch as “Best Pouch” and praises the USDA Organic pouches for being filled with a nutritious blend of ingredients.

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July 13, 2016

Once Upon a Farm is featured on Well Rounded NY

In this article titled “Is HPP The New Baby Food Trend?”. Well Rounded New York discusses everything you need to know about HPP and Baby Food, the different products available and how packaging affects your child’s health and eating habits.

http://wellroundedny.com/hpp-baby-food-trend/

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July 07, 2016

Once Upon a Farm is featured on North County Kids

The spread includes great information on Once Upon A Farm and how Cassandra started the company. The spread also includes a Q&A with Cassandra in which she shares her insight on creating the highest quality baby food available on the market.

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July, 2016

Once Upon a Farm is featured on The Food Channel

In a feature entitled NRA 2016: Once Upon a Farm Refrigerated Baby Food Right On Trend. Once Upon a Farm was named one of the most interesting products from the National Restaurant Association Show, mentioning that the editors haven’t seen this type of fresh baby food before. The feature shares great info on how Once Upon a Farm is a solution to the time-consuming task of making your own baby food. The article also shares information about the HPP technology used and the clever packaging of the blends.

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June 27, 2016

Once Upon a Farm is featured on The Skinny NYC

The post features her son enjoying his Once Upon a Farm Chocolate Ever After pouch during his birthday party.

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June 22, 2016

Once Upon a Farm is featured on New York Family

We are happy to share coverage for Once Upon a Farm on New York Family (UVM: 25,652) in an article entitled Best In Show From The 2016 New York Baby Show. Once Upon a Farm was nominated as a ‘Blogger Favorite’ at the New York Baby Show in the first-ever Blogger Favorites list. The bloggers in attendance chose favorite products from the show and Once Upon a Farm received the most blogger votes in the snack pouches category.

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June 22, 2016

Once Upon a Farm is featured in The Skinny NYC

Social media coverage for Once Upon a Farm on The Skinny NYC’s Instagram account (10.9k followers). The post is in anticipation of her son’s birthday party this weekend, where she will be doing a larger post on her blog including Once Upon a Farm surrounding the party.

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June 22, 2016

Once Upon a Farm is featured on Parenting Chaos

In this article entitled Homemade Chocolate Moonsand. The blogger mentions that her most recent sensory play idea originated from giving her son Once Upon a Farm’s Chocolate Ever After blend, which happened to be her son’s first taste of chocolate. She noted that his happy reaction to the ingredients in the blend inspired them to include chocolate in their next sensory play.

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June 16, 2016

Once Upon a Farm is featured in Delicious Living

Delicious Living’s 2016 Best Bite Awards. The article lists the Delicious Living Best Bite award winners, including Once Upon a Farm’s Sun-Shiny Strawberry Patch as the ‘Best Pouch’ winner.

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June 14, 2016

Once Upon a Farm is featured in Rage Against The Minivan

We are happy to share coverage for Once Upon a Farm on Rage Against the Minivan in her Friday Finds section. The list includes Once Upon a Farm’s Carrot-y Coconut-y Quinoa variety.

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May 20, 2016

Once Upon a Farm is featured on Fit Bottomed Mamas

Coverage for Once Upon a Farm on Fit Bottomed Mamas, a blog and news site that shares health and fitness tips for pregnant women and mothers. The feature is entitled Once Upon a Farm… There Was Some Really Good Baby Food, and shares great brand messaging throughout from the blogger’s anecdotal experience with the blends to original imagery.

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May 18, 2016

Once Upon a Farm is featured in The Brooklyn Mom

In this post entitled My New York Baby Show Top Picks. Once Upon a Farm is included in the blogger, Vanessa’s, list of her top three favorite vendors at the show. Once Upon a Farm heads the list, and the blurb contains great brand messaging including the healthy ingredients used and how Once Upon a Farm sets the stage for healthy eating habits. She concludes the post by saying she “loves everything about this brand!”

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May 17, 2016

Once Upon a Farm is featured on US Japan Fam

The blog post is entitled Highlights From the 2016 New York Baby Show and shares a feature on Once Upon a Farm complete with original imagery of the pouches and the blogger’s son eating a Wild Rumpus Avocado. Great brand messaging is included and a link to Once Upon a Farm’s website is included.

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May 16, 2016

Once Upon a Farm is featured on Veggie Mom

Once Upon a Farm’s The Fairest of Pears blend is featured alongside great brand messaging highlighting the brand’s high-pressure processing.

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May 16, 2016

Once Upon a Farm is featured on Food Navigator USA

The blurb mentions Once Upon a Farm as one of the great baby food brands available in pouches as a part of the “Squeeze and Deliver” slide. A photo of the variety of blends is also included.

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March 23, 2016

Once Upon a Farm is featured on Smart Mommy Healthy Baby

In a post entitled Baby, Toddler, and Kids’ Food Products. The roundup lists Once Upon a Farm under food suggestions for babies when they’re ready for solid foods. The blurb includes great brand messaging , such as nutritional information, the HPP technology used, convenient packaging, and the variety of blends and their ingredients listing Magic Velvet Mango and Chocolate Ever After. The blogger mentions how Once Upon a Farm tastes like fresh food the most and how her little one loves each flavor.

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May 10, 2016

Once Upon a Farm is featured in Smart Brief

We are happy to share coverage for Once Upon a Farm on SmartBrief in an article entitled Target launches test of refrigerated baby foods. The article announces Once Upon a Farm’s new distribution in Target in the Los Angeles, Minneapolis and Dallas markets, mentioning how Once Upon a Farm is the HPP baby food brand that will be used as a test to gauge consumer interest in refrigerated baby food, similar to what consumers would make at home.

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May 10, 2016

Once Upon a Farm is featured on Food Navigator USA

The article includes a video interview with Ari at The Healthy & Natural Show in Chicago (his first ever – yay!), in which he discusses his belief as to why there will be refrigerators stocked with baby food in every retailer across the U.S. soon. The video includes great brand messaging and imagery, discussing the HPP process used, the differentiators between shelf stable baby food and HPP baby food and distribution goals to reach more consumers.

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May 9, 2016

Once Upon a Farm is featured on Food Navigator USA

The roundup of innovative foods and beverages at the Healthy & Natural Show lists Once Upon a Farm discussing the HPP process and how it keeps the nutrients of the whole ingredients intact. The blurb also mentions how the blends are designed for three of the most nutritional stages of an infant’s life and the convenient packaging.

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May 6, 2016

Once Upon a Farm is featured on New York Baby Show

The NY Baby Show site created an article to showcase Once Upon A Farm as a brand that attendees will find in the upcoming trade show. A brief interview of Devon Steinberg, your events coordinator, is included describing the brand and what guests can expect to see at the NY Baby Show.

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April 14, 2016

Once Upon a Farm is featured on Food Navigator USA

Food Navigator places Cassandra and Ari in a roundup of Food and Beverage entrepreneurs to watch for and gives a background of the company as well as defining what HPP is.

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April 14, 2016

Once Upon a Farm is featured on Avure HPP

Avure HPP Processing site mentions Once Upon A Farm as a great option for HPP baby food, the newest generation of fresh food for your little ones.

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April 14, 2016

Once Upon a Farm is featured on Food Navigator USA

This roundup features the hottest trends found at expo, including brands packaged in pouches. Once Upon A Farm was listed as a great baby food brand among others that were not baby-specific. A product image is also included in their collage with the fellow brands.

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April 04, 2016

Once Upon A Farm is featured on Sarah Kay Hoffman

Sarah Kay Hoffman, a healthy lifestyle blog, in a post titled 2016 Natural Products Expo West Favorite Brands and Products. The roundup of products recaps blogger Sarah’s attendance to the recent March trade show. Once Upon A Farm was included on her list of new favorite finds that were not on her radar before. Sarah raves that they are children’s pouches that she would eat. A link to the Once Upon A Farm website is noted and a brand photograph is also included in this post.

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March 29, 2016

Once Upon a Farm is featured on Supermarket Guru

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March 23, 2016

Once Upon a Farm is featured on The Grocer

The post discusses trend hunting at Erewhon in West Hollywood, a high-end fashionable food store. The writer, Claire, mentions how Once Upon a Farm is the first HPP/cold pressured baby food she’s seen.

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March 16, 2016

Once Upon a Farm is featured on Wire LA

The story lists trends seen at Expo West, including the “closer to nature” approach to food processing. Once Upon a Farm is listed as a product example under the trend natural fats.

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March 09, 2016

Once Upon a Farm is featured on Food Navigator USA

The article discusses the finalists and results of New Hope’s pitch slam event at Expo West. The Once Upon a Farm blurb contains great brand messaging, mentioning the HPP technology, nutritional benefits, and success for the brand thus far. The post also contains great brand informative quotes from both Cassandra and Ari given during Expo.

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March 11, 2016

Once Upon a Farm is featured on Smart Mommy Healthy Baby

Smart Mommy, Healthy Baby thanks her readers for participating in the Once Upon A Farm giveaway deeming it a huge success.

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March 21, 2016

Once Upon a Farm is featured on Diane Sanfilippo

The post discusses the nationwide business competition InnovateHER: Innovating Women Business Challenge, and how Cassandra and Once Upon a Farm are one of the finalists headed to Washington to pitch the brand to a panel of judges, mentioning how the finalists chosen presented the greatest potential for success. The birth of Once Upon a Farm and the brand’s distribution is also noted, and a photo of Cassandra is included.

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March 16, 2016

Once Upon a Farm is featured on SD Metro

The post discusses the nationwide business competition InnovateHER: Innovating Women Business Challenge, and how Cassandra and Once Upon a Farm are one of the finalists headed to Washington to pitch the brand to a panel of judges, mentioning how the finalists chosen presented the greatest potential for success. The birth of Once Upon a Farm and the brand’s distribution is also noted, and a photo of Cassandra is included.

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January 22, 2016

Once Upon a Farm is featured on Fox 5

 

The adorable segment features supermom Cassandra discussing her inspiration for Once Upon a Farm, and the brands local sourcing philosophy and values. The segment features locally sourced little ones enjoying their Once Upon a Farm blends, as well as a shot of the full lineup of flavors. The segment concludes with a baby taste test, as well as a notation of Once Upon a Farms distribution. The anchor Shally also gives the Green Kale & Apple flavor to one of the anchors to try, who gives it a big thumbs up and proceeds to suck down the entire pouch on air.

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February 29, 2016

Once Upon a Farm is featured in Yoga Journal

Yoga Journal online (UVM:3,032,005) featured Once Upon a Farm in a roundup entitled 5 Products the YJ Editors Love.

Once Upon a Farms HPP technology and Chocolate Ever After blend is highlighted. A photo of the Wild Rumpus Avocado, Strawberry Patch, and Mama Bear Blueberry flavors is included as well as pricing and a direct link to Once Upon a Farms site.

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February 04, 2016

Once Upon a Farm is featured in Food Politics

Coverage for Once Upon a Farm on Food Politics (UVM:436,110), where Food Navigators Special Edition: Food for Kids is posted. The story lists Food Navigators original article
Once Upon a Farm: In 3-5 years, every baby food section in the country will have a refrigerator as originally posted on Food Navigator.

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February 02, 2016

Once Upon a Farm is featured on Big City Moms

The sites editorial covers family and parenting in New York and offers information on pregnancy, babies, toddlers, preschoolers, parents and other related topics; with a recurring Super Mom column where Cassandra is featured. The interview touched on the major messaging points for Once Upon a Farm, as well as Cassandra's inspiration for its founding and some more personal fun facts. Several images of Cassandra are provided, including one where OhMyMegaVeggie is featured prominently, and a link to the Once Upon a Farm website is included.

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January 01, 2016

Once Upon a Farm is featured in San Diego Magazine

Once Upon a Farm was featured in the February issue ofSan Diego Magazine(circulation: 57,222). The full feature is entitled Baby Boom and positions the company as an innovative leader of the non-GMO, all-organic baby food movement. Once Upon a Farms recipes are applauded as well as its mission to improve childhood nutrition. An adorable shot of Cassandra and Divinaka is used as well as an image of the Just Right Porridge

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January 22, 2016

Once Upon a Farm is featured on Macaroni Kid

The article includes Once Upon a Farm, and blogger Jenny mentions wishing the brand was available when her kids were younger, and how impressed she was with the product. The blurb contains great brand messaging , detailing Once Upon a Farms lack of preservatives, concentrates and anything else you wouldn’t want to expose your baby to.

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January 22, 2016

Once Upon a Farm is featured on Food Navigator USA

What is Natural delves into various Food Vision CEOs definition of natural and perspective on the FDAs decision to open up what natural means, sharing Ari’s perspective.

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November 11, 2015

Once Upon a Farm is featured on Naturally, Dany Seo

Once Upon a Farm has coverage in the Winter 2016 issue of Naturally, Danny Seo (circulation:350,000).The issue is on stands this week at Whole Foods and will be through the quarter.The article, entitled The Greenest Show on Earth, features newcomers who made a strong impression at Expo East. Once Upon A Farm has a full page spread in the story, including a full page image of the ever-so-glowing Cassandra holding Mama Bear Blueberry. The story praises the brands use of a cold, high-pressure process, resulting in a product packed with nutrients and forgoing preservatives.

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December 12, 2015

Once Upon a Farm is featured in SPINS

SPINS released its predictions for 2016 and Once Upon a Farm was highlighted as a breakout in HPP beyond beverages!

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December 21, 2015

Once Upon a Farm is featured on Food Network USA

This feature story shares great brand messaging throughout, via pointed quotes from Ari; and touching on brand differentiators such as pioneering a new category of baby food, HPP processing, and even healthy fats. Images of both the packaging and founders are sprinkled throughout, as well as a link to the Once Upon a Farm website and information on pricing.

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November 12, 2015

Once Upon a Farm is featured in Modern Luxury

This feature comes as a part of a greater story highlighting some of San Diegos most notable movers and shakers, entitled The Next List. Cassandra Curtis, co-founder of Once Upon a Farm,is featured in a full page interview and image spread, in which she is directly quoted in describing Once Upon a Farm, from key differentiation of the brand and its recipesto the inspiration for its founding.

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December 3, 2015

Once Upon a Farm is featured in The Simple Moms

Jaime Pott, Co-Owner of The Simple Moms, describes Once Upon a Farm as a deliverable, wholesome, delicious option for little ones. Jaime mentions that her five-year-old tried the product several times and loved it!

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November 30, 2015

Once Upon a Farm is featured on Project Nosh

CPG sales may be up overall, but “Top 100 brands” sales are down, which is a boon for small business entrepreneurs.

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October 15, 2015

Once Upon a Farm is featured on Red Tricycle

The brand is included as a part of a story on 6 New and Cool Things Were Digging Right Now and features an image of the products accompanied by great brand messaging and a direct link to the Once Upon a Farm website.

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December 8, 2015

Top 10 Best Organic Baby Food Options

Fresh food is best for digestion and overall health, which is why many parents choose to make their own baby food. Once Upon A Farm is a new organic baby food company that is using an innovative new technology to minimize the damage done by pasteurization. Their baby food pouches are processed using High Pressure Pascalization, or HPP.

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May 24, 2017

3 New Brands to love from the NY Baby show

Did you ever think about preparing for your baby during pregnancy by attending a show? Or how about preparing for your babies next stage by listening in on a panel of specialists? Well, that’s what the New York Baby show is all about!

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May 24, 2017

15 of the Best Baby Products

We’re in month 6 with Monroe and I’m ecstatic because I adore this stage! The smiles, belly laughs and abundance of coos and goos is just too cute! I also love that he’s sleeping through the night and going to bed at 6pm! Well, usually ; ) We do have a good schedule going on, thank goodness! I wanted to share some of my absolute must-have baby products over the past 6 months. Some of them I used with Romeo five years ago and many of them are brand new products that have hit the market in recent years.

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June 3, 2017

Cassandra Curtis’ Pregnancy Style

"How would you describe your pregnant style? Earthy and flowy. Give me a comfy, stylish maxi dress or a pair of extra soft skinny jeans and a flowy top, and I’m good to go!"

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June 6, 2017

The Most Common Side Hustles Among Millennial Women, From Dogsitting To Airbnb-ing

oney is a feminist issue — and yet, women are still reluctant to talk about it. According to a recent Bustle survey of more than 1,000 millennial women, more than 50 percent of people said they never discuss personal finances with friends, even though 28 percent reported feeling stressed out about money every single day. That’s why Bustle launched Get Money, a series that gets real about what millennial women are doing with their money, and why — because managing your money should feel empowering, not intimidating.    

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June 6, 2017

Once Upon a Farm Cold-Pressed & Organic Baby Food

Who has time to shop, chop, prep and cook fresh foods for their babies? Do you ever wish you could just run into your local Kroger to pick up fresh baby food without having to do all the hard work yourself? Well we have good news because Once Upon a Farm is making it even easier for Dallas moms to do just that! The brand’s family of fresh, organic, cold-pressed, ready-to- eat meal pouches is now available in refrigerated coolers right in your local Dallas Kroger’s baby food aisle.

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June 12, 2017

10 Healthy and Delicious Baby Food Brands

The days of bottle-feeding are winding down, and you’re ready to introduce your baby to solid foods. Your little one is about to open up her palate and feast on a Top Chef-worthy menu (well, kind of).

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June 19, 2017

Suppliers Predict Benefits for New Brands in WFM/Amazon Combo

“There are a lot of small innovative brands on Amazon and I think both places could be a discovery platform for the other,” Cassandra Curtis, CEO of OUAF, said. “So if you are doing well on Amazon and Whole Foods sees that, I think that would even increase your opportunity to get shelf space in Whole Foods. And vice versa, is you’re in Whole Foods, but not on Amazon and are doing really well, I think Whole Foods would also serve as a discovery platform for getting on Amazon. So I think if anything it will actually improve the chance of local smaller brands getting into the store."

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June 26, 2017

Once Upon a Farm is featured in Progressive Grocer

Progressive Grocer, Top Women in Grocery Award. (June 2017 print edition). Curtis’s brand became a CPG leader by using high-pressure processing to create baby food made from fresh, high-quality ingredients and sold in convenient meal pouches.

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June 2017

8 Foods and Drinks to Keep You Hydrated

Kids love ‘em and you should, too. Fruit and veggie pouches pack in 80 percent water. Try Once Upon a Farm, which has applesauce and other superfood blends. These are great after a workout or for a healthy snack on-the-go. 

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June 30, 2017

Suppliers Predict Benefits for New Brands in WFM/Amazon Combo

“There are a lot of small innovative brands on Amazon and I think both places could be a discovery platform for the other,” Cassandra Curtis, CEO of OUAF, said. “So if you are doing well on Amazon and Whole Foods sees that, I think that would even increase your opportunity to get shelf space in Whole Foods. And vice versa, is you’re in Whole Foods, but not on Amazon and are doing really well, I think Whole Foods would also serve as a discovery platform for getting on Amazon. So I think if anything it will actually improve the chance of local smaller brands getting into the store.”

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June 26, 2017

Delicious Living's 2017 Best Bite Awards

Once Upon a Farm, Spiced Apple applesauce, was named runner up in the Best Baby or Toddler Food category.

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June 26, 2017

The Media Awards for the Sustainable, Socially Responsible, Whole Foods and Health & Wellness Industries

Once Upon a Farm's Wild Rumpus Avocado has been selected by NCW’s Experts and Celebrity Judges as one of the 2017 Eco-Excellence Awards™ Finalists in the Baby Food Category. 

Once Upon a Farm's Green Kale & Apples has been selected by NCW’s Experts and Celebrity Judges as one of the 2017 Eco-Excellence Awards™ Finalists in the Toddler Snacks Category.

 

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July 25, 2017

Once Upon a Farm: Cold Pressed Baby Food

Once Upon a Farm is a family of organic, cold-pressed baby food blends made with fresh whole fruits, veggies, superfoods, and healthy fats. Each recipe is intentionally created for maximum nutrient absorption and healthy physical, mental, and emotional development for the most important nutritional stages of an infant’s life, including: 5+ months, 7+ months, 9+ months, 18+ months and older. Once Upon a Farm delivers unparalleled nourishment by focusing on whole, fresh ingredients in their natural state, and healthy fats to aid in nutrient absorption and support stable energy levels and optimal brain development.

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July 28, 2017

25 Healthy Packaged Foods for School Lunches

Once Upon a Farm Applesauce Adventures
It’s made with the peel for extra fiber and antioxidants. 25 Healthy Packaged Foods for School Lunches. Think of these seven themed ideas as fun #lunchgoals. They’re quick to prepare because we’ve used 25 healthy, kid-approved packaged products.

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August 2017

7 Kid's Food Subscription Boxes That'll Make Meal Prep So Much Easier

"This mom-created company offers a selection of non-GMO blends made with USDA Organic whole fruits, veggies and superfoods, free from any concentrates or preservatives. The blends are cold-pressed using high pressure to preserve nutrients. Choose up to eight flavors, which are added to your shipment in multiples of three, for a total of 24 pouches."

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August 9, 2017

Our New Favorite Healthy Treat from Once Upon a Farm

A Quick & Healthy Snack for Kids of All Ages

"Now, these are marketed mostly for babies, but all my kids 6-17 are fans of fruit pouches. I’m just not a fan of all the non-fruit stuff that’s packed in most of them. So I was very excited to try these to see what my kids thought."

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August 2017

Actress Garner, CEO Foraker Bagged by HPP Baby Food Biz Once Upon a Farm

"The baby food world is about to experience a huge growth spurt. Today former Annie’s Homegrown CEO John Foraker and actress Jennifer Garner announced they are joining baby food brand Once Upon a Farm as co-founders and investors. Foraker will also assume the role of CEO and Garner will act as Chief Brand Officer. The two join Once Upon a Farm co-founders Ari Raz and Cassandra Curtis in taking the infant brand, which produces a line of high pressure processed (HPP) organic baby food and applesauce, into toddlerhood."

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September 11, 2017

Hollywood Actress Jennifer Garner and Organic Food Veteran John Foraker Join Once Upon a Farm as Co-Founders

"In what is sure to send shockwaves throughout the entire industry, A-list celebrity Jennifer Garner and John Foraker, former President of Annie’s, have signed on to become co-founders of organic baby food company Once Upon a Farm, alongside current co-founders Cassandra Curtis and Ari Raz."

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September 11, 2017

Jennifer Garner and Once Upon a Farm on a Mission to Create Healthier Children and Planet

"Today, co-founders Jennifer Garner, John Foraker, Cassandra Curtis and Ari Raz announce the expansion of Once Upon a Farm, an organic family food company that currently offers a line of cold-pressed organic baby foods and applesauces. The company has plans to grow into new categories with the goal of providing as many children as possible with the best-tasting, most nutritious and highest quality foods, using sustainable methods."

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September 11, 2017

Once Upon a Farm is featured on Fox Business

"News Highlights: Top Company News of the Day. Former Annie's Homegrown CEO Heads to Baby-Food Startup

The former chief executive of organic food brand Annie's Homegrown is heading into the crowded baby food business. John Foraker is taking the top role at startup Once Upon a Farm, which is partnering with actress Jennifer Garner to help market the brand."

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September 11, 2017

Jennifer Garner Wants to Feed Your Kids the "Best Nourishment" With Once Upon a Farm

"Attention parents: Jennifer Garner may just be behind your kids' next favorite food.

The Hollywood actress and former Annie's president John Foraker have joined Cassandra Curtis and Ari Raz to announce the  expansion of Once Upon a Farm."

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September 11, 2017

Once Upon a Farm recruits John Foraker, Jennifer Garner

"Once Upon a Farm recruits John Foraker, Jennifer GarnerAs it looks toward national availability in 2018, the cold-pressed baby food brand brings on two high-profile executives."

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September 11, 2017

Annie’s John Foraker and Jennifer Garner Join Once Upon a Farm

"San Diego, CA — The fast-growing organic baby food category just got a jolt to the system. A-list celebrity Jennifer Garner and former Annie’s president John Foraker have joined the 2-year-old organic baby food startup Once Upon a Farm as co-founders with plans to become the next big nutrition brand for kids, the company announced."

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September 11, 2017

Former Annie’s Homegrown CEO Heads to Baby-Food Startup

"The former chief executive of organic food brand Annie’s Homegrown is heading into the crowded baby-food business.

John Foraker is taking on the top role at a two-year-old startup Once Upon a Farm, which is partnering with actress Jennifer Garner to help market the brand."

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September 11, 2017

Jennifer Garner Co-Founds Organic Company Once Upon a Farm: ‘I Am Passionate About Childhood Nutrition’

"Jennifer Garner is joining up as a co-founder of Once Upon a Farm — a company currently offering a line of cold-pressed organic baby food and applesauce — who announced in a press release Monday that they would be expanding their brand “to grow into new categories with the goal of providing as many children as possible with the best-tasting, most nutritious and highest quality foods, using sustainable methods.”

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September 12, 2017

Former Annie's president in new venture

"SAN DIEGO — John Foraker, who stepped down as president of the Annie’s operating unit of General Mills, Inc. in early August to “pursue another opportunity,” has unveiled what that opportunity is. Mr. Foraker is now the chief executive officer and co-founder of Once Upon a Farm, an organic family food company that currently offers a line of cold-pressed organic baby food and applesauce."

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September 12, 2017